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The visualization of uncertainty
HIV statistics in public media
pp. 139-154
Abstract
Cultural historians have identified two different modes of how societies perceive their history: a circular and a linear mode of time. In circular time, the future just repeats the past, such as in the recurrence of different climate seasons each year. Linear time implies a future that will differ from the past (Koselleck 1979, Pierson 2004). How much it will differ, whether a slow and small aberration or a rapid fundamental rupture, remains uncertain. Societies that have replaced the idea of circular time with the idea of linearity and progress create a vision of the future that lacks predictability and security. By giving up the idea of circularity, modern societies face problematic questions of how to act under conditions of "uncertainty" (Bauman 2007).
Publication details
Published in:
Alexander Jeffrey C., Bartmański Dominik, Giesen Bernhard (2012) Iconic power: materiality and meaning in social life. Basingstoke, Palgrave Macmillan.
Pages: 139-154
Full citation:
Rauer Valentin (2012) „The visualization of uncertainty: HIV statistics in public media“, In: J. C. Alexander, D. Bartmański & B. Giesen (eds.), Iconic power, Basingstoke, Palgrave Macmillan, 139–154.