Central and East European
Society for Phenomenology

Repository | Series | Book | Chapter

194912

Factors influencing online social interactions

Ravi Shankar

pp. 355-362

Abstract

Popular discourse provides glimpses of the relationship between social motives and user experience. In this paper, factors influencing social interactions with seven popular social networking sites are studied in the Indian context. Relatively a novel method of focused unstructured interview technique with adaptation from triadic sorting is used to unearth the motivation and behavior of the user. It indicates subtle connections and motivations and started revealing some of the interesting dimensions - self orientation, social presence, mode of relationship and participation, temporal and socio-cultural context. This study successfully gathers information and proposes an approach to organize the user motivation into a dimensional scale for online social Interactions.

Publication details

Published in:

Ant Ozok A, Zaphiris Panayiotis (2011) Online communities and social computing: 4th international conference, OCSC 2011, held as part of HCI international 2011. Dordrecht, Springer.

Pages: 355-362

DOI: 10.1007/978-3-642-21796-8_38

Full citation:

Shankar Ravi (2011) „Factors influencing online social interactions“, In: A. Ant Ozok & P. Zaphiris (eds.), Online communities and social computing, Dordrecht, Springer, 355–362.